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TANVI MEHTA

The Forge of Words
2024
Welcome to The Forge of Words, a fantasy bookstore where enchantment meets literature. I had the pleasure of working with them to create a captivating brand identity that reflects their magical essence. This project included designing their logo, secondary logo, sub mark, color palette, brand print, and various mockups. Once the secret workshop of an ancient wordsmith who imbued stories with magic, The Forge of Words now invites readers to explore its spellbinding sagas and legendary lore. Step inside, and let the magic of words shape your journey.



The brand print draws inspiration from the standout swatch: the sponge. Celebrated as the most effective among the curated collection of six, this swatch dazzles with its symmetry and the subtle green, perfectly aligning with the final brand colour palette.

Logo Mockups








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